Fashion is the fabric of personality. Our appearance precedes our image and first impression people see in us. It adds glamour, prestige and dignity to us.
As a general name for dresses and attire worn by both men and women, fashion is what the society considers as trendy dress code and culture. It is a phenomenon of the present and suggests what is.
Fashion is dynamic and never static. It evolves with development and modernization. Traditionally, the modern African fashion is adorned with native wears and beads. However, with the 21st century wave of western development into Africa, fashion has become extreme.
The rate at which fashion has gone in our society has become alarming. With crazy fashions next to nudity, Africa has lost its dress heritage. Particularly among younger generation, sagging, micro skirts, transparent gowns and other indescent outfit has become a norm. Because like the igbo adage says "when evil tarries, it becomes a norm". It has become a norm seeing naked bodies on the street. This was never African where descency was enshrined in the life of the people. It has become a craze for the fashion of indescent wears. At every nook and cranny of the society, fashion is invoke and evolving into more fashion.
Fashion is the logo of our personality. One's personality can be deduced through dressing. This is not always through and that makes it an issue to be mindful of. Because people are addressed the way they dress. So true personality of an individual should reflect in the fashion. If you are not a prostitute do not dress like one. That is the fashion branding. Rebrand your fashion to suit the impression you want to make in people.
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